【作者单位】1Zhejiang Institute of Strategic Development, Zhejiang Institute of Administration, Hangzhou 311121, China;2School of Management, Zhejiang University, Hangzhou 310058, China;3College of Business, Jiangxi Environmental Engineering Vocational College, Ganzhou 341000, China;4Alibaba Business College, Hangzhou Normal University, Hangzhou 311121, China
【年份】2023
【卷号】Vol.15 No.2262
【页码】2262
【关键词】sustained knowledge contribution motivation crowding theory Q&A virtual community intrinsic motivation extrinsic motivation
【摘要】 A Q&A community typically employs various types of external incentives to motivate knowledge contribution from their community members. This study aims to examine the effects of different external incentives, which are conceptualized as different typ...
