【作者单位】1 Department of Psychology and Behavior Science, Zhejiang University, Hangzhou, China; Zhejiang Institute of Administration, Hangzhou, China 2 Department of Psychology and Behavior Science, Zhejiang University, Hangzhou, China
【年份】2024
【卷号】Vol.23 No.2
【页码】796-807
【ISSN】1472-0817
【摘要】 Technical language refers to field‐specific professional terms that are unfamiliar to general consumers. Despite consumers' lack of familiarity with technical language, it is still used in advertisements for various products. Here, we find that techn...
