【作者单位】aDepartment of Psychology and Behavior Science, Zhejiang University, Hangzhou, China;bZhejiang Institute of Administration, Hangzhou, China
【年份】2024
【卷号】Vol.23 No.2
【页码】796-807
【ISSN】1472-0817
【摘要】 Technical language refers to field-specific professional terms that are unfamiliar to general consumers. Despite consumers' lack of familiarity with technical language, it is still used in advertisements for various products. Here, we find that techn...
